Salesforce Account Engagement architecture and advisory · Melbourne, Australia

Make SalesforceAccount Engagement(Pardot) easier totrust.

Architecture and senior advice for teams working through Salesforce Account Engagement, customer data, automation and the operating model around the platform.

Discuss your Account Engagement situation

Prefer your own email? Write to ersel.aydin@gmail.com.

Connect the platform decision to the work it needs to support.

Salesforce Account Engagement, formerly Pardot, sits within a broader customer-data, CRM, integration and delivery environment. Whether your team calls it Account Engagement or Pardot, I bring experience across Salesforce Account Engagement, Salesforce Marketing Cloud and Adobe Marketo Engage. I help teams see dependencies, make practical choices and focus effort where it matters.

  • Independent reviews of Account Engagement roadmaps, architecture and partner proposals
  • Diagnosis of fragile automations, data flows and ownership gaps
  • Practical input on CRM, integrations, automation and solution design
  • Senior advisory support when decisions need technical and commercial judgement
Explore Salesforce Marketing Cloud consulting

The work is important, but the path through it is unclear.

  • You need a second opinion before committing to a major Account Engagement change, partner or delivery approach.
  • An automation or campaign issue points to a deeper question in CRM, data, integration, process or ownership.
  • Your team needs a senior operator who can work across the commercial decision and technical detail.
  • You want a realistic path forward rather than a generic capability roadmap.

A clearer starting point for an Account Engagement decision.

What Salesforce Account Engagement consulting can you help with?
I help teams review Salesforce Account Engagement roadmaps, architecture and delivery approaches; diagnose automation, data, integration and ownership issues; and make practical choices about the operating model around the platform.
Do you provide Pardot consulting?
Yes. Salesforce Account Engagement was previously known as Pardot, and I provide independent consulting for teams that still use Pardot when describing their platform, implementation or existing work.
Can you provide a second opinion before we commit to a change?
Yes. An independent review can help you test a platform decision, implementation approach, diagnosis, partner proposal or delivery plan before you commit.
How do I start a Salesforce Account Engagement conversation?
Email a brief outline of the decision, issue or delivery context, along with your organisation and location. That gives me the context to come back to you directly.

Start with the situation

Tell me what you need Salesforce Account Engagement to do better.

Briefly outline the decision, issue or delivery context, and where you are based. I'll come back to you directly.

Get in touch

Prefer your own email? Write to ersel.aydin@gmail.com.